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    PracticeACCAACCA BT — Business & Technology Practice Exam 6Question 21
    Medium2 marksMultiple Choice
    Personal effectiveness and communication in businessSection ASyllabus ETime Management

    ACCA · Question 21 · Personal effectiveness and communication in business

    A Crisis PR Manager is dealing with a major product recall. A junior staff member asks the manager to review the font choices for next month's internal newsletter. Using the Eisenhower Matrix for time management, how should the PR Manager classify the newsletter task, and what action should they take?

    Answer options:

    A.

    Urgent and Important; Do it immediately.

    B.

    Not Urgent but Important; Schedule it for later.

    C.

    Urgent but Not Important; Delegate it.

    D.

    Not Urgent and Not Important; Drop it or defer it indefinitely.

    How to approach this question

    Evaluate the task against the current context. Is a font choice for next month urgent? No. Is it important compared to a product recall? No. Therefore, it falls into the 4th quadrant.

    Full Answer

    D.Not Urgent and Not Important; Drop it or defer it indefinitely.✓ Correct
    The Eisenhower Matrix categorizes tasks by Urgency and Importance. A minor formatting task for a future internal document during an active crisis is 'Not Urgent and Not Important' (Quadrant 4) and should be eliminated to focus on the crisis.

    Common mistakes

    Classifying it as 'Delegate it' (Quadrant 3). While it could be delegated, in the context of a crisis, it's a distraction that lacks both urgency and importance.
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