Medium2 marksMultiple Choice
Syllabus E: Personal effectiveness and communication in businessSection ASyllabus EPersonal EffectivenessTime Management

ACCA · Question 21 · Syllabus E: Personal effectiveness and communication in business

A startup CEO spends most of her day answering routine emails and dealing with minor staff interruptions, leaving her no time to draft the strategic business plan required for next month's investor pitch. According to the Eisenhower Matrix, how is she mismanaging her time?

Answer options:

A.

She is focusing on Urgent and Important tasks, neglecting Not Urgent but Important tasks.

B.

She is focusing on Urgent but Not Important tasks, neglecting Not Urgent but Important tasks.

C.

She is focusing on Not Urgent and Not Important tasks.

D.

She is focusing on Important but Not Urgent tasks.

How to approach this question

Classify 'routine emails/interruptions' and 'strategic business plan' into the Urgent/Important quadrants.

Full Answer

B.She is focusing on Urgent but Not Important tasks, neglecting Not Urgent but Important tasks.✓ Correct
The Eisenhower Matrix divides tasks by Urgency and Importance. Interruptions and routine emails are Quadrant 3 (Urgent but Not Important). Strategic planning is Quadrant 2 (Important but Not Urgent). Effective leaders must prioritize Quadrant 2.

Common mistakes

Assuming all emails are 'Important'. In time management theory, routine tasks are classified as low importance compared to strategic goals.

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